The just concluded African Nations Cup, which was hosted by Cote D’Ivoire, brought in around $75 million for the Confederation of African Football.
A market research company located in London, GlobalData, projects that CAF will bring in about $75 million in sponsorship money from the current AFCON.
There were seventeen commercial partners in the competition, including TotalEnergies, which served as the title sponsor, 1xBet, Orange, and Unilever.
The total revenue of CAF for the fiscal year 2021–2022 was $103.6 million. This sum was mostly funded by sponsorship proceeds from competitions, which brought in an astounding $79.8 million in total income.
This was a significant $3.6 million gain over the sponsorship funds from the prior year.
