Manchester United has revealed a 5% increase in season ticket prices for the upcoming season, just days after announcing plans for a new £2 billion ($2.6 billion) stadium. While ticket prices for fans under 16 will remain unchanged, some senior ticket concessions have been removed. Additionally, the club is converting select seats near the Old Trafford benches into hospitality tickets to increase revenue.
The price hike comes after co-owner Sir Jim Ratcliffe warned that, without his investment and cost-cutting measures—including 450 staff redundancies—United would have run out of money by Christmas. The following day, Ratcliffe confirmed plans for the new stadium project.
CEO Omar Berrada defended the price increase, citing the need to manage rising costs and maintain financial stability. He stated, “We appreciate the loyal and patient support of our fans, especially our season ticket holders who form the core of our match-going base. After 11 years of price freezes, we increased prices by 5% for the past two seasons and intend to do the same next season to offset operating cost rises.”
Berrada added that, when adjusted for inflation, ticket prices are still lower than they were a decade ago and are comparable to those of other major clubs in northwest England.
In January, the Manchester United Supporters Trust (MUST) urged Ratcliffe to freeze ticket prices, following criticism of mid-season increases, which raised matchday tickets to £66 without concessions for children or seniors.
Acknowledging supporters’ concerns, Berrada emphasized that the small increase was necessary due to rising costs and ongoing financial challenges.
