The Nigerian box office is expected to reach N10 billion in revenue from cinema ticket sales and movie releases by the end of 2024.
This projection is driven by a strong lineup of new titles from both Hollywood and Nollywood, promising increased content and cinema admissions.
Key factors contributing to the N10 billion target include new cinema openings, higher ticket prices, foreign investment in local productions, a growing middle class, and the availability of premium formats – according to a report by Filmone Entertainment, a leading West African movie distribution company.
2024’s projected revenue is a 42% increase from N7.4 billion in 2023, with an admission rate of 3 million.